About Us
Alice Through The Looking Glass is situated in the heart of central London. Created with an independent spirit, seek us out for the best Alice iconography, first edition books, rare illustrated editions and other unique items.
Established in 2012, contrary to all received commercial wisdom, the entire front window was given over to Harley, our real life British Giant White Rabbit; alongside living grass and dandelions.
Co-Founder Jake Fior is known for discovering some of the most interesting and unusual cultural artefacts of the nineteenth and twentieth centuries. It was 2011 when Jake came across Sir John Tenniel’s original hand painted ‘Alice'’ chessboard. Over the years, the store has built a collection of Museum quality items relating to Alice and her continuing influence on contemporary culture. Several of these were loaned to the V&A Museum for their landmark Alice exhibition 'Curiouser & Curiouser'.
Alice Through The Looking Glass curate and supply rare books for esteemed department store, Fortnum and Mason, London.
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